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Company Overview

Philips is a global technology leader with a clear mission: improving people’s lives through meaningful innovation. Since its founding in 1891, Philips has stood for progress, quality, and reliability—especially in healthcare.

Today, the company operates in over 100 countries, developing products and solutions that shape modern medicine—from diagnostic devices to connected hospital systems. The motto “Innovation and You” reflects Philips’ core philosophy: technology should make life easier, safer, and healthier.

Philips Austria applies this philosophy internally and partnered with Timly to digitize the management and tracking of its medical demonstration devices.

The Challenge

In 2021, Philips Austria faced a complex task: efficiently managing and tracking medical demonstration systems loaned to clinics and practices for testing purposes.

These devices—highly precise, costly, and sometimes modular—needed to remain locatable, complete, and ready for use at all times. Traditional tracking methods quickly proved insufficient.

Key Challenges:

  • Managing around 2,000 demonstration devices and accessories
  • Complex loan and return processes over extended periods
  • Risk of loss or misplacement of smaller, essential components
  • Need for a unified digital platform for inventory, tracking, and planning

The Solution

Philips implemented an innovative combination of three technologies: Timly inventory software, adnexo GPS trackers, and an optimized internal logistics system.

Solution highlights:

  1. Complete inventory: All medical demonstration devices and accessories were systematically recorded and digitally added to Timly.
  2. Intelligent GPS integration: Each transport case received a battery-powered adnexo AX Track tracker, enabling real-time location tracking.
  3. Digital asset management: Each device in Timly was linked to a unique record, including QR code, serial number, status, and location.
  4. Efficient scheduling: Timly’s planning and reservation functions allow devices to be assigned to specific customers and time slots.
  5. Automated communication: Logistics teams receive automatic email notifications whenever a device is loaned or returned.

This created a fully connected system that integrates asset management, location tracking, and scheduling in a single platform.

The Results

By implementing Timly and integrating adnexo tracking technology, Philips Austria significantly optimized its logistics processes.

Key results:

  • Full transparency over the entire lifecycle of demonstration devices
  • Smooth coordination between sales, logistics, and service teams
  • Real-time information enables faster decisions and better customer management
  • Reduced effort for tracking, error resolution, and manual record-keeping
  • Improved scheduling and device utilization thanks to digital planning

Key Takeaways

The partnership between Philips, Timly, and adnexo demonstrates how technological innovation can revolutionize internal processes:

  • A single platform for all devices ensures transparency and consistency
  • Real-time tracking and digital planning improve efficiency and control
  • Close integration of hardware (GPS) and software (Timly) enables complete traceability
  • Digitalization in medical technology starts with internal processes, not just products

Philips proves that innovation doesn’t only happen in the lab—it happens in daily operations. With Timly and adnexo, the company has found a solution that balances efficiency, safety, and traceability, adding another chapter to its 130+ year history of innovation.

Logo: Philips